Session #7:
Thermal Heritage in Tourism: New Interpretation of Thermalism
Szilvia Czinege
Director of Sales & Marketing, Budapest Spas
The SPARTY Concept
Marion Schneider
Co-Founder and owner of Toskanaworld AG, Toskana Therme, Bad Sulza (Germany)
Marion Schneider is an entrepreneur, author and speaker from Bad Sulza, Germany.
She entered the health care business in 1993 and since then pioneered with treatments of temperature, salt water, light and sound (Tomesa and Liquid Sound).
She studied short-term and systemic therapy methods for rehabilitation and graduated in Health Care Management, History, German language and Ethnology.
Toskanaworld is owner of five hotels as well as a clinic for chronic diseases and is operating three Toskana Therme in different regions of Germany. Toskanaworld‘s motto is „Health and Happiness“. Until today, Marion actively supports healthcare, cultural, business and social initiatives.
Paul H. Song
President, Korean Spa Wellness Society
Mr. Ha-young (Paul) Song is the President of the Korean Spa Wellness Society, a community of spa professionals in South Korea. With over 20 years of experience in the spa and wellness industry, he has worked as a consultant, journalist, and educator.
He currently operates K-Well Interbiz, a consulting firm specializing in spa and wellness business development, and serves as Publisher and Managing Editor of Wellness Today, an online news platform dedicated to the spa and wellness industry.
He is also a non-executive director at the Healthcare & Spa Industry Promotion Agency, a public research institution focused on hot spring spas.
Mr. Song majored literature and social sciences in Korea and studied international relations and political economy in the United States. He has taught spa and wellness courses at colleges and has authored numerous articles in this field.
